Events › B2B Event
B2B Event
325
Exhibitors
7,000
Attendees
Meetings Africa is a premier 2-day business events trade show showcasing Africa's diverse service offering, connecting exhibitors with local and international buyers, and promoting the continent as a top MICE destination.
Exhibitor mix: Themed by business category (Accommodation, DMC, Tourism Authority, Airlines, Tech) and hall location.
Filter this event to your ICP.
325 exhibitors here. You probably care about 20–30. Tell us your ICP, we'll find them.
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⚠️ The exhibitor list for this event isn't publicly accessible yet. We'll work on it once you submit a request.
Venue
Sandton Convention CentreConvention centre · 10,000 m² · 2 halls · ~4,500 people
A premier multi-level convention and exhibition centre located in the heart of Sandton, Johannesburg, offering versatile event spaces including large exhibition halls and plenary rooms for conferences, trade shows, and corporate events.
📍 161 Maude Street, Sandown, Sandton, 2196 Johannesburg, ZA
Operated by Tsogo Sun
Organizer
South African TourismGovernment · Johannesburg, South Africa
National tourism agency responsible for marketing South Africa as a destination and supporting the local travel trade industry.
Why people attend
To source African MICE products, meet DMCs, negotiate with hotels, and explore event venues for African conferences and incentive travel.
Exhibitor categories
Sample matches
Filtered to a Series-B SaaS ICP. Your filter will be different.
Sample Match A
example.com
"Strong ICP match: Series B, EU expansion, VP Engineering and CTO attending."
Sample Match B
example.io
"Mid-stage SaaS with active GTM motion; product-led growth signals align with ICP."
████████ ██████
████████.io
"████████████████████████████████████████."
Submit your ICP
to unlock all matches
████████ ██████
████████.io
"████████████████████████████████████████."
Submit your ICP
to unlock all matches
Past & future editions
More events in South Africa
Frequently asked questions